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Digital Marketing

International digital marketingwith one commercial direction.

ICON IMAGE connects website, search, content and campaign work around the audience and commercial objective of each priority market.

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ICON IMAGE—Digital Marketing

Overview

Define the scope before commissioning the work.

Digital channels become expensive when each supplier optimises a separate activity. The first task is to define the offer, conversion journey, channel roles, measurement and handover to sales; specialist execution can then follow one brief.

Business fit

For businesses coordinating several channels or markets. The proposal distinguishes strategic management, specialist execution, media spend and technical integrations.

Deliverables

The agreed programme can cover digital presence and conversion-journey audit, market-specific audience and offer planning, website, search and content priorities.

Ownership

The proposal identifies responsibilities, review stages, client approvals and specialist dependencies before delivery begins.

Capabilities

What ICON IMAGE coordinates

Approach

From direction to execution.

01

Review

Audit the offer, digital touchpoints and current enquiries.

02

Define

Define channel roles and the priority customer journey.

03

Coordinate

Brief internal teams and specialist delivery partners.

04

Evaluate

Review enquiries, delivery data and improvement priorities.

Project scope

Commission digital marketing for your business

The scope is agreed around your objective. A proposal can include:

  • Digital presence and conversion-journey audit
  • Market-specific audience and offer planning
  • Website, search and content priorities
  • Paid-media and social channel briefs
  • Specialist partner coordination
  • Measurement plan and commercial feedback review

What to include in your enquiry

Share your offer, market, current materials, deadline and budget range. For businesses coordinating several channels or markets. The proposal distinguishes strategic management, specialist execution, media spend and technical integrations.

How the fee is scoped

Fees depend on the markets, research depth, deliverables, timetable and coordination required. The proposal sets out responsibilities, exclusions and any separately agreed supplier costs before work starts.

Request a proposal for digital marketing →

Questions

Before we begin.

What can a digital marketing project include?

Depending on the brief, it can include digital presence and conversion-journey audit; market-specific audience and offer planning; website, search and content priorities; paid-media and social channel briefs; specialist partner coordination; measurement plan and commercial feedback review. The agreed deliverables are listed in the proposal.

How is the fee calculated?

The quote reflects the markets and languages, depth of preparation, volume of materials, review rounds and delivery responsibilities. Agency fees, specialist production and any media or supplier budgets are stated separately.

What should we send before requesting a proposal?

Share your company, offer, target market, current materials, business question, deadline and budget range. We use those inputs to recommend a bounded first stage and clarify what the team needs from you.

Start a conversation

Tell us what you need to achieve.

We review each request directly and assemble the strategy and specialist expertise required for the project.

Submit a project →